Why would you not post the shops name? We've all figured out who it is through other members posts, but if we hadn't, what would the point of reading your whole 3 page thread be? It wouldn't be slander if you had posted the shops name, it would be a review. The only possible reason for this thread is to warn other people about alphaworks, without that info this is just a rant.
Also, "fool me once, shame on you, fool me twice..."